The Duke of Cambridge acts on his commitment to champion bullying prevention

Today, Monday 7th December, The Duke of Cambridge showed his continued support for children affected by bullying, by bringing together experts to share insights on bullying prevention, in a session attended by Kidscape.

The discussion formed part of a day of engagements in Birmingham for The Duke, including visiting The Diana Award at Bournville College to hear how their anti-bullying campaign is helping young people appreciate the issues of diversity and difference. This follows the Duke's recent work with the Diana Award to highlight the impact of bullying on a child's mental well-being. During this visit, he will take part in activities that highlight the message of "we are all different, but together we are one."

The experts involved in the debate shared their knowledge of the 'whole school' approach to bullying prevention and gave insight to the collaborative role that children, parents, school staff and the wider community can all play in fostering a bully free environment in schools and communities.

Claude Knights, Kidscape CEO said, "It was wonderful to see the Duke of Cambridge's firm support for children affected by bullying. I was very thrilled to attend this very informative session. An effective whole school approach is at the heart of tackling bullying, but it cannot be achieved without the involvement of the whole school community, pupils, teachers, governors, support staff, and most importantly parents and carers.

"The organisations that work to prevent bullying discussed their shared determination to promote collaborative approaches underpinned by clear understandings and common goals between home and school."

Notes to editor

  • For further comment please email or call 020 7730 3300.
  • Founded in 1985, Kidscape is a national children's charity which believes that all children should be able to grow up in a world free from bullying and abuse. By providing training, support and advice to children, parents, schools and those in professional contact with young people, Kidscape enables them to gain knowledge, skills and confidence to tackle bullying in all its forms.
  • Kidscape, 2 Grosvenor Gardens, London, SW1W 0DH. Registered charity no: 326864.

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