Kidscape partners with acclaimed drama series!


Anti-bullying charity Kidscape has collaborated with "Rownd a Rownd" for a bullying storyline.

We are delighted to have partnered with the acclaimed Welsh drama series "Rownd a Rownd" to work together on a storyline about school bullying. This groundbreaking collaboration is a pivotal step towards raising awareness and supporting young people facing bullying.

"Rownd a Rownd," created by Rondo Media, has been enjoyed by audiences on S4C since 11 September 1995. Initially aimed towards young adults, the show's appeal has broadened and is now enjoyed by the whole family. Set in the fictional harbour town of Glanrafon in Anglesey, the soap has a cast of around thirty characters. At present, “Rownd a Rownd” shoots 88 episodes per year, each 20 minutes long, broadcast on Tuesday and Thursday nights at 20:25 on S4C.

Annes Wyn, Content Editor and Producer of "Rownd a Rownd," said: “Kidscape’s advice and support throughout our storylining, script writing and filming process was vital for us to depict a realistic and responsible bullying storyline focused on young people. Kidscape went above and beyond to assist members of staff as well as young cast members with a sensitive and very important storyline. We’re extremely grateful for Kidscape’s support.”

Gwenno Beech, a young cast member of "Rownd a Rownd," also expressed gratitude for the invaluable skills gained through the collaboration. Beech noted, "Through the sessions, I learned how to deal with the reaction or criticism of others to the character. The skills I learned were useful should any such problem arise. Thank you to Kidscape for their support."

Carole, Head of Services for Kidscape in Wales, said: "It was a pleasure to support the young actors in Rownd a Rownd who were keen to ensure that their portrayal in each of their roles of a difficult bullying situation was dealt with in a sensitive manner and they demonstrated an understanding of how children and young people manage bullying behaviour in a real-life incident. They did justice to their roles, which could not have been easy to act out as children and young people go through similar situations every day, and they wanted to ensure that they dealt with negative criticism in a positive way following the episodes being aired. Well done to you all."

This collaboration between Kidscape and "Rownd a Rownd" underscores their shared commitment to creating a safer and kinder environment for young people. By addressing the complex issue of bullying head-on, they aim to empower young individuals with the tools and knowledge needed to navigate such situations effectively.


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